
Vans U.S.
ORANGE COUNTY, CA — Kevin Bailey, President of Vans Americas, explains how retail stores support the Vans® brand's overall growth story.
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Vans China
HONG KONG — Mitchell Whitaker, General Manager, Action Sports Asia, talks about the tremendous growth of the Vans® brand in China and why retail stores are an important part of introducing the brand to Chinese consumers.
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Napapijri: Europe
MILAN — Martino Scabbia Guerrini, President, Sportswear & Contemporary Brands EMEA, discusses the direct-to-consumer strategy for the Napapijri® brand in Europe.
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7 For All Mankind: U.S.
SANTA MONICA, CA — Susan Kellogg, President, Contemporary Brands, discusses the importance of retail expansion to the 7 For All Mankind® brand's U.S. and global growth plans.
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7 For All Mankind: Europe
MILAN — Martino Scabbia Guerrini, President, EMEA Sportswear and Contemporary Brands, explains how retail stores help European consumers embrace the 7 For All Mankind® brand's southern California lifestyle.
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The North Face
INDIANAPOLIS, IN — Lindsay Rice, Vice President, Direct-to-Consumer at The North Face, narrates a tour of a new concept store in Indianapolis and discusses its importance to the brand's Activity Based Model.
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